Sky Peel
OpenAI commissioned Drue Kataoka Studios to create Sky Peel for its Reimagined with ChatGPT Images campaign, a bespoke billboard artwork displayed in Miami near Pérez Art Museum Miami.
Sky Peel transforms a Miami glass-tower façade into a surreal trompe-l’oeil moment: a hand peels back the surface of the city like paper, revealing a bright blue sky underneath.
The work begins with architectural reality, then asks: what else could this surface become if imagination were allowed to intervene? What if the built environment could open? What if the everyday city could become a portal for wonder?
For this project, Drue Kataoka Studios used ChatGPT Images as a creative collaborator throughout the process — for ideation, prototyping, visual exploration, and refining the final image. The studio developed a collection of surreal architectural concepts using the same Miami façade, each imagining a different kind of hidden magic within the city in preparation for the project.
“I wanted the work to feel instantly readable at billboard scale, but also poetic and surprising up close. My goal was to use AI not just to generate images, but to reveal a sense of possibility: that even the most familiar city surfaces can become portals for wonder.”
— Drue Kataoka
Artwork Details
Sky Peel, 2026
Drue Kataoka Studios
Commissioned by OpenAI for Reimagined with ChatGPT Images
Displayed in Miami near Pérez Art Museum Miami
Created with ChatGPT Images